Importance of Employer Branding
Typically, when we think of the word “branding” we look at aspects like company logo and messaging and how it's perceived by the...
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- Jan 21
- 2 min
Tips When Checking References
References are a great way to learn more about the person you’re thinking of hiring. Through the eyes of someone else, they offer insight...
- Dec 20, 2021
- 2 min
Facing Holiday Staffing Challenges? 3 Tips for Meeting Your Company Hiring Needs
The COVID-19 pandemic shifted many employees’ outlook on what’s deemed as “traditional” in the workforce. As a result of this, many...
- Dec 10, 2021
- 2 min
Scams to Watch Out for this Holiday Season
While scams are something to watch out for all year round, scammers particularly try to target businesses and consumers around the...
- Nov 26, 2021
- 2 min
3 Integral Steps of a Digital Transformation
The pandemic has shown that it is more important now than ever for your business to go digital. Having the technology available to work...
- Nov 19, 2021
- 2 min
7 Types of Rest to Help You Stay More Focused at Work
Despite there being a little light at the end of the tunnel with the COVID-19, many people are still feeling tired, stressed, and anxious...
- Oct 29, 2021
- 3 min
Signs that Your Employees Are Disengaged
When your employees are engaged in the workplace, it can have a huge impact on productivity at your organization or company. Employees...
- Oct 15, 2021
- 2 min
Loyalty Marketing Ideas for Your Small Business
Marketing towards your current client and or customer database can be a powerful marketing tool for your small business. Instead of...
- Oct 8, 2021
- 2 min
10 Business Directories to Get Your Business Noticed
Finding different ways to market and advertise your business is a must. If you haven’t already, have you considered listing your business...
- Oct 1, 2021
- 2 min
Meeting Employees in Person for the First Time? We’ve Got Some Tips
There’s no question that the pandemic has caused major shifts across many businesses. With social distancing measures and mask...
- Sep 17, 2021
- 2 min
HR Tips for Small Businesses
Employees of small businesses usually wear many hats. This is why it’s important to implement certain strategies and organizational...
- Sep 10, 2021
- 2 min
Looking to Become CEO? Here Are Three Ways to Get to the Top
Researchers conducted a 10-year study to learn what it takes to become the next CEO of your company. Elena L. Botelho and Kim R. Powell...
- Sep 2, 2021
- 2 min
Why Your Business Should Have a Blog
No matter what your business niche is or who your customers are, having a blog can be beneficial to your business. Blogs can promote your...
- Aug 27, 2021
- 1 min
“Take Your Brand to the Next Level" by Bobby Umar
The pandemic has been tough on business owners and entrepreneurs. Many have been working from home for the last year and a half, bringing...
- Aug 12, 2021
- 1 min
“Brand Chemistry" by Laura Beauparlant
The pandemic has been tough on business owners and entrepreneurs. Many have been working from home for the last year and a half, bringing...
- Jul 23, 2021
- 2 min
7 Tips for Leading an Effective Video Conference Meeting
With many still working from home as a result of COVID-19, in-person meetings have been replaced with video conferencing. There can be...
- Jul 20, 2021
- 1 min
“Creating the Perfect 5 Sentence E-mail" by Kim Orlesky
The pandemic has been tough on business owners and entrepreneurs. Many have been working from home for the last year and a half, bringing...
- Jul 15, 2021
- 2 min
Three Ways the Pandemic Has Changed Consumer Behaviour
When COVID-19 struck in March 2020, business owners had to quickly change gears in regards to how they run their business. Many employees...
- Jul 9, 2021
- 4 min
Global Marketing Challenges of 2021: HubSpot Report
A new report by HubSpot shows that the biggest challenges marketers face in 2021 is generating traffic and leads. The company surveyed...
- Jun 25, 2021
- 2 min
Women Worked an Extra 173 Hours of Unpaid Childcare During the Pandemic Compared to Men
Across the world schools shut down due to the corona virus pandemic, leading to huge childcare demands at home. However, the split...