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“Brand Chemistry" by Laura Beauparlant

The pandemic has been tough on business owners and entrepreneurs. Many have been working from home for the last year and a half, bringing on a number of mental health challenges as a result of feeling isolated, the stress of managing employees remotely, along with juggling online learning with kids. Some businesses have struggled to make it through COVID-19 and others are uncertain about their business surviving during the aftermath of the pandemic.
So to help empower our community during this difficult time, we’ll be presenting a series of videos from our network of business experts and top entrepreneurs to help encourage our members. Introducing Laura Beauparlant, Founder and Creative Director of Lab Creative.
Laura is an award-winning international keynote speaker, an expert on branding and design and the author of Brand Chemistry. As the founder and creative director of Lab Creative, her mission is to help ambitious entrepreneurs create strong, memorable brands that consistently attract their ideal clients. For over 16 years, Laura has helped countless small business owners and entrepreneurs gain confidence and grow their businesses through unforgettable branding.
Check out her video below!